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Featured Courses

This course is to develop the career anchor in the field of international business for students. The content includes four major parts: the career development sharing of excellent mates, industry practical speeches, industry visits and making a firmly practical small topic. Through this course, students can explore and confirm the future career direction of international business.

Students can learn the Management and Planning skill of International Marketing, including: Dynamic Environment Factors,
Marketing Research, 4 Ps Strategies for Integration Marketing, Writing Skill of an International Marketing Plan and a practice
with Information System Tools: CIA Factbook, GlobalEDGE.